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    Bestselling Author, Screenwriter, Creative Writing Instructor Bernard Selling to Speak at December Meeting of California Writers Club, San Fernando Valley Chapter

    On Saturday December 7, the San Fernando Valley Chapter of the California Writers Club will welcome author, screenwriter, and writing instructor Bernard Selling to its monthly meeting, where he will discuss the art of giving feedback with his presentation “Getting and Giving Very Helpful Feedback in Stories.” The meeting starts at 1 p.m. with registration beginning at 12:45 p.m. at the Motion Picture and TV Fund, 23388 Mulholland Drive, Woodland Hills, in the Saban Community Room. A $10 tax-deductible donation per guest is requested.

    “A key aspect of succeeding as a writer is knowing when and where to get guidance, support, and assistance. As writers, most of us need feedback from members of a writer’s group, an editor, or some other trusted source,” says Selling, who has taught creative writing at University of California Santa Cruz, Loyola University, and University of California Irvine.

    In his experience, Selling has discovered many writing groups do not know how to provide good feedback. He has created a process, known as “Non-invasive, Non-judgmental, Corrective, and Affirming” (NINJCA), that allows for people to provide advice that’s unintrusive and positive. While pursuing his master’s in film, Selling relayed he had a “horrible experience” in getting feedback from his peers.

    “The feedback process which I created avoids being invasive and brutal, on the one hand, or vapid and meaningless, on the other. It tells the writer what the listener is experiencing,” he says.

    In his nearly 40 years of writing, Selling has penned nine books on the Italian Renaissance, 10 screenplays, most recently the screenplay for the feature film Astro, and seven books on writing. His bestseller, Writing from Within, has gone through five editions. His newest book is Penned In at the Creative Corral.

    Additional information about Selling’s books is available on

    The California Writers Club welcomes writers in all genres, and at all stages of their careers.  Monthly meetings are held on the first Saturday of the month. To attend workshops, programs and other events, or to learn more about events and activities for writers, visit

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