The Shift Spotlights Mental Health Awareness Month With Its First Ever Interactive Youth-Driven Virtual Wellness Rally Event Series For Los Angeles and Chicago Communities


The Shift

NAMI Westside LA partners with The Shift to kick off NAMI Westside LA’s Annual Wellness Weekend in Los Angeles May 1st at 11 a.m. PT

The Shift, Rincon Family Services and other prominent nonprofits to host Chicago-focused Wellness Rally May 15th at 1 p.m. CT

MARCH 31, 2021, LOS ANGELES & CHICAGO — Since the outbreak of COVID-19 in early 2020, the U.S. has been impacted by skyrocketing rates of anxiety, depression and suicide among youth from early adolescence into young adulthood.

In response, The Shift, a digital platform led by a diverse, all-female executive team of impact producers, is partnering with some of the leading national and local nonprofits organizations, schools, universities, policymakers, mental health experts and lived-experience influencers to launch a series of unique/immersive/interactive, youth-oriented virtual wellness rallies. The fast-paced, content-rich events are designed to help kickstart the conversations that stop the stigma and encourage appropriate help-seeking behaviors.

May is nationally recognized as Mental Health Awareness Month and, during this time, advocates raise awareness of those living with mental or behavioral health issues and aim to shed light on the issues that so many people experience.

The Shift, in partnership with NAMI Westside LA for Los Angeles and Rincon Family Services for Chicago, will kick off the first of two of its Wellness Rally event series. Each wellness rally will run 45 – 60 minutes and be customized to address the local communities, ensuring that The Shift Wellness Rallies to follow on college campuses will be different from those held in high schools in addition to creating specialized footprints for cities like Chicago, Los Angeles, Detroit or Portland.

“NAMI Westside LA is thrilled to be bringing The Shift to LA for the launch of their first Wellness Rally. I’m especially excited about their focus on promoting youth voices, because it is so closely aligned with our mission to provide mental health support and education to the many students and their families in our community,” said Erin Ryan, Executive Director, NAMI Westside LA.

“We are excited and humbled to be a part of the upcoming The Shift Wellness Rally, a very important dialogue about mental health and its impact on our communities. Now more than ever, in light of an unparalleled pandemic, times of racial disparity and social unjust that we are facing – the importance of lifting up youth voices, breaking down stigmas surrounding our well-being, and ensuring that our communities receive the necessary resources is key to any process of recovery,” said Eddy Borrayo, president and CEO of Rincon Family Services. “Our partnering with The Shift expands the opportunity to have a robust and honest conversation about mental health issues among our communities and our youth, and what concrete nationwide actions can be taken moving forward are key to equalizing mental health for everyone.”

The Shift Wellness Rally Confirmed Dates (additional events are in development)
  • Saturday, May 1, 2021 at 11:00 a.m. PT – Los Angeles – In partnership with NAMI Westside LA (@NAMIWLA), The Shift Wellness Rally kicks off NAMI Westside LA’s Wellness Weekend for Mental Health Awareness Month. Register Here.

The Shift Wellness Rally event series will feature youth-driven Q&A, round table discussions, testimonials, training and guided activities, and interactive surveys and polls. Content will connect audiences with resources, tool kits, strategies, and more from partner organizations. Community work started in the rallies will continue long after the rallies are completed, touching thousands of lives. The Shift believes that these rallies can make a lifetime of difference for the young people they serve.
For additional information, to become a sponsor, to bring a Wellness Rally to your community, or for media opportunities, please email: [email protected]


About NAMI Westside LA

NAMI Westside Los Angeles (NAMI WLA) is a local affiliate of the National Alliance on Mental Illness (NAMI), the nation’s largest grassroots mental health organization dedicated to building better lives for the millions of Americans affected by mental illness. NAMI WLA offers free education programs along with support, guidance, and hope for the growing number of Angelenos affeced by mental health conditions.


About Rincon Family Services
Rincon Family Services is a 501 (c)(3) not-for-profit organization established in 1972 which provides behavioral health treatment and wellness, counseling, case management, prevention and youth services for individuals and families across the Chicagoland area.

For more information contact Rincon Family Services at: .
About The Shift:

The Shift is a conversation-starting, stigma-busting community and content platform to discover mental health and wellbeing whose mission is to empower everyday youth voices, enable access to mental wellbeing and stop the stigma around mental health so young people can live their best lives. The Shift develops, creates and drives content series, online activations and events that support self advocacy, create curiosity and encourage help-seeking behaviors around mental health and well being.

For additional information, please visit:

 #MentalHealthMatters #MentalHealthAwareness
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